Reliable Subaru helps UWO partners keep children warm

Mary Sue HobanCommunity Engagement

Representatives from Reliable Subaru and United Way of the Ozarks' nonprofit partners celebrate donation of 500 children's coats

In collaboration with United Way of the Ozarks and Operation Warm, Reliable Subaru has provided 480 brand-new coats to children across the Ozarks. The coats were all delivered to UWO on January 29, 2024, at an event bringing together representatives from Subaru and UWO nonprofit partners that champion children in our community.

Youth of all sizes are receiving a new coat, thanks to this outreach to UWO through the Subaru Loves to Help® initiative. Eight United Way of the Ozarks’ nonprofit partners are distributing the warmth – Big Brothers Big Sisters of the Ozarks, Boys & Girls Clubs of Springfield, CASA, Community Partnership of the Ozarks, Council of Churches, Developmental Center of the Ozarks, KVC Missouri and Ozarks Literacy Council.

“We’re thankful for this meaningful gift to our community’s children, and we’re happy to connect our partners with the resource they need to serve our kids,” said Janelle Mitchell, UWO’s director of resource development. “For a child, a new coat makes it possible to walk to school, to wait for the bus or just go out and safely enjoy their day.”

Operation Warm is a national nonprofit that manufactures brand-new, high-quality coats and shoes for children in need.

Subaru is the largest automotive supporter of Operation Warm. This initiative is part of the Subaru Love Promise, Subaru’s commitment to improving lives in the community where they live and work. Subaru and its retailers partner with nonprofit agencies across the country to provide more than 150,000 children with brand-new necessities like coats, shoes and socks.

“We love our community and are excited to contribute to children through United Way of the Ozarks,” said Coral VanBecelaere, Reliable Subaru’s director of marketing. “Engaging with our neighbors and giving where we live is powerful.”